50's Style
Rounded corners, chrome and twelve pastel colours. The line that made small appliances part of interior design.

Founded in Guastalla by Vittorio Bertazzoni, Smeg is still owned and run by the same family — designing and building appliances that marry Italian craftsmanship with the great architecture studios of our time: Renzo Piano, Marc Newson, Guido Canali.
Vittorio Bertazzoni founds Smalterie Metallurgiche Emiliane in the Reggio Emilia countryside.
Smeg becomes one of the first Italian manufacturers of free-standing gas ranges.
The launch of the first fully integrated Italian dishwasher.
The FAB28 refrigerator reintroduces the pastel silhouette of the 1950s — instantly iconic.
Kettle, toaster, stand mixer — the FAB language migrates to the countertop.
“Sicily is my Love” — hand-painted majolica on kitchen sculpture.
The Guastalla campus runs on 100% renewable electricity.
Three generations of Bertazzoni still design, engineer and manufacture in Italy.
Rounded corners, chrome and twelve pastel colours. The line that made small appliances part of interior design.
Copper, brushed steel and blacked glass. A built-in family designed for open-plan Italian architecture.
Pure horizontals, flush handles, calibrated typography. Built-in appliances at their most disciplined.
Range cookers with a country-house soul. Cast-iron pan supports and enamelled fronts in six timeless colours.
The 50's Style kettle in the complete Smeg palette. Pick a brushstroke from the painter's palette — the colour spreads across the kettle from the centre outward.

More than four hundred products across six families. Tap a family to unfold every product line it contains.
Built-in and free-standing appliances designed and manufactured in Italy.
From the icon FAB to full-height built-in columns and wine cellars.
Orbital wash, universal-tab dispenser and class-A silence.
Inverter motors, steam programmes, gentle care.
The 50's Style family — die-cast aluminium, twelve colours, twelve rituals.
Stainless steel and enamelled cast iron — the finishing note of a Smeg kitchen.

From Porsche racing heritage to baroque Sicilian majolica and pop icons of the twentieth century — every collaboration turns a household appliance into a limited-edition object.
43 dB orbital wash.
Steam-assisted pyrolysis.
Inverter FAB refrigeration.
Multi-zone temperature control.
Recipes, real interiors, and the small daily rituals that turn a kitchen into a place of gathering.
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Appliances designed to be repaired, not replaced. Enamel and steel bodies rated for decades of daily use, factories powered by renewable energy since 2019, and A-class efficiency across the range.
Twenty-four flagship boutiques across four continents. Swipe to travel — every address, curated by the Bertazzoni family.
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